So what should a logo look like?
A logo identifies a business in its simplest form via the use of a mark or icon.
You may not be happy with the answer but here it is: it depends.
It depends on who the client is, what their history is and where they’re trying to go. Are they a market newcomer trying to grab attention? Are they an established business seeking to show some tradition? Or maybe they’ve been out there for decades and need just a quick face lift. IBBEES WEBSOFT PVT. LTD.
Just like a signature, a logo is entirely about the person behind the signature, and very little about the person receiving it.
Keep that in mind, and you’ll do well.
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